| 
                   PRO’s vs. CON’sEveryone that owns or has owned  property in the Golden Triangle (Kitchener, Waterloo, Cambridge, Waterloo) area  has considered one time or another on selling their home privately or also known  as For Sale BY Owner (a.k.a. FSBO). It’s human nature to want to save money  when dealing with possibly the biggest transaction you’ll ever encounter. On  the other hand it’s human nature to want to get as much money when dealing the  sale of your house. But can you have the best of both worlds if you decide that  you want to try and sell your home? The answer to this question 99% of the time  is NO! Keep reading this real estate report and ask find out why For Sale By  Owner vs. Hiring a Realtor is a difference between nights vs. days. 
 Here’s your scenario – you have a  home in Kitchener, Waterloo, Cambridge, Guelph or surrounding areas and your  contemplating on hiring a real estate agent or selling your home yourself (Also  known as For Sale By Owner). You want to maximize top dollar for your property  and want to spend as little as possible on obtaining the right buyer for your  property. Real Estate is sounding pretty easy, but it takes a professional  Realtor and here’s why.
 
 Real Estate is not rocket science  nor is it like brain surgery, as much as some sales representatives want to  build hype up it to be, it is true. Knowing that anyone can market a home or  use the forms (Agreement of Purchase and Sale), or even stage an Open House. After all,  anyone can show a house! So why even consider using a real estate agent?
 SIMPLE – Sales representatives  are used and will continue to be used for the majority of home sales because  selling a home is very expensive and time consuming and will put more money in  your pocket at the end of the transaction. Yes, it’s human nature to want more  money when selling your home.
                  Kitchener,  Waterloo, Cambridge, Guelph real estate - home sellers click here.
 Here are some positive reasons  why For Sale by Owner is a better way to go when listing your property – FOR SALE BY OWNER – PROS
 
															SAVE  MONEY – Actually the only savings you will incur is the agent’s commission –  BUT – will you be able to achieve top dollar for your property that a  professional real estate agent may bring to the table???COMPLETE  CONTROL – over everything, which includes marketing (Very time consuming),  advertising (very expensive) showings and negotiating. Here  are some negative reasons For Sale By Owner is a better way to go when listing  your property – FOR SALE BY OWNER – CONS 
															IF YOU SERIOUSLY WANT TO SELL YOUR PROPERTY  YOURSELF...... MARKETKING.ca ARE READY TO HELP YOU TO INCREASE YOUR CHANCES-DO  IT RIGHT!Advertising  - there are 1000’s of agents between the  Kitchener Waterloo Real Estate Board, Cambridge Real Estate Board, and Guelph  Real Estate Board looking for buyers who you are competing with instead of  working with all of them – professional real estate agents.Attracting  wrong buyers - There is a misconception when people tend to look for homes  FSBO’s. The major misconception is they feel they can save big money for your  real estate property – ask around! People think that since you are not paying a  real estate agents commission they can get a great deal. For this reason most  FSBO’s sell for less then similar homes listed by a real estate agents in  Kitchener, Waterloo, Cambridge, Guelph and surrounding areas. Showing your home – When selling your home  without the guidance of a Realtor you have to be available to have people come  through your home. What happens if you are at work?  Unable to meet the requirements of the buyer.  The buyer will likely move on. You have to listen to all the negative comments  because they either hate your property or setting the stage for negotiating.  Plus you have to put on a show and make them feel welcome in your home. Buyers  are more comfortable when the homeowners are not there trying to sell the  house. When the home owner is not there, a buyer speaks more freely – buyers  tend to picture which child would go in which room, where they would out their  furniture, setting the stage for making an offer and more likely to pay more  for your home. Stressful and Frustrating – What if you are to  market your home only to receive dozens of calls to find out buyers are  actually looking for something different. What about those offers that are not even  worth looking at? What about allowing complete strangers walking through your  home at an open house?  This is  Definatleuy Stressful and
                      Frustrating. – How are you protected?For Sale By Owner.  Because it is so hard for one  person to find the right buyer for a particular home, most FSBOs either list  with an agent or take themselves off the market.  I have heard that as  little as 2% of FSBOs actually sell on their own.  However, I have never  seen any proof to back up that number. Most of the calls you will get are from
                      Realtors. A  past Client of mine said to me that the fastest way to find a Realtor® is to  put a for sale sign on your lawn.  He was right, five minutes after the  sign went up I walked over and made sure that he knew that I was the person who  was going to get his home sold, which I did in under 1 week.  Realtors see  FSBOs as hot leads.  The sign on your lawn says I am going  to sell one way or another, and most often after about a month and several  hundred, if not thousand, dollars later they will, with agents help. FSBO can be a security risk.  There are stories  every year where Realtors® are accosted during showings.  Not every person  who responds to your ad or sign will have good intentions.  When you  are working with a Realtor® there is a list of every agent that has gone  through your home.  Those agents keep contact information for reaching  their clients, which means that a) you are hopefully not home if something  happened during a showing (because of point 3) and b) if something happened  during or after there is a paper trail that could lead to the culprit. FSBOs  are great targets for
                      Fraud.  Most people would not  recognize the difference between a legitimate vendor take back  2nd mortgage offer and an "Oklahoma" that could cost you tens of  thousands of dollars.  Rates of mortgage fraud and identity theft have  been rising.  A Realtor® should be able to detect  most mortgage fraud schemes. Most Active and Motivated Buyers use a Realtor®.   When a buyer is interested in finding a place fast most often they will  find a Realtor®.  People who have the time to drive around looking for  open houses and FSBOs are not motivated to buy now!!  They are willing to  wait until they find a particular deal and they do not care how much or how  much time they waste in their search.  
 WHY WOULD WE DO THAT?
 Because we know the is chance of success remote and once you see how helpful we  are we are convinced you will not only ask us to help more but will probably  ask us to LIST your home and employ all the benefits of our full market system!
 
 Therefore.. We have prepared a Special Program for the courageous "BY  OWNER" seller: How to Sell your Home.
 
 Who else do you know that will help you this way? – MARKETKING.ca
 |